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VW Thing Joins Ron Sturgeon Collection, Highlighting Automotive Heritage and Economic Impact

Building Texas Show Staff September 11, 2025
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VW Thing Joins Ron Sturgeon Collection, Highlighting Automotive Heritage and Economic Impact

Summary

The acquisition of a 1973 Volkswagen Type 181 'Thing' for the Ron Sturgeon collection underscores the enduring appeal of unique automotive designs and their role in Texas's cultural and economic landscape.

Full Article

The 1973 Volkswagen Type 181, commonly referred to as 'The Thing,' has been added to the Ron Sturgeon collection, emphasizing its distinctive boxy design and military origins that continue to attract automotive enthusiasts. Finished in a vibrant orange and constructed using components from the Beetle and Karmann Ghia, this vehicle exemplifies Volkswagen's most unconventional project, blending fun, freedom, and practicality.

Originally developed as a military utility vehicle for the German Army in the late 1960s, the Type 181 transitioned to civilian production and became available to U.S. consumers by 1972. Equipped with Volkswagen's air-cooled 1,600cc flat-four engine and a four-speed manual transmission, it offers a unique driving experience beyond its visual appeal. Ron Sturgeon, founder of the DFW Car & Toy Museum, noted, 'Few cars have as much personality per square inch as the VW Thing. It's quirky, it's capable, and it's impossible not to smile when you see one drive by—especially in orange.'

Civilian sales in the U.S. ceased in 1974 due to changing safety regulations, but international production continued until 1983, with total output exceeding 90,000 units. This specific model merges utilitarian simplicity with undeniable charm, providing a smooth-shifting ride capable of speeds over 60 mph, making it suitable for weekend excursions and getaways. Displayed alongside more than 200 classic and collector vehicles at the museum, the VW Thing distinguishes itself not only through its appearance but also through the enjoyment it brings to drivers and onlookers.

The inclusion of such iconic vehicles in Texas collections highlights the state's growing role in preserving automotive history and boosting local economies through tourism and cultural attractions. Museums like the DFW Car & Toy Museum contribute to Texas's economic landscape by drawing visitors, supporting jobs, and fostering appreciation for innovation and design. This acquisition reminds us of the lasting impact of creative engineering and its ability to inspire future generations in the automotive industry and beyond.

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