6 Degrees Media Launches Dollar4Dollar Equity Access Program to Support Small Businesses and St. Jude Children's Research Hospital

6 Degrees Media, a women-led digital growth firm, has unveiled the Dollar4Dollar Equity Access Program, a novel initiative aimed at leveling the playing field for income-eligible small business founders. By matching every dollar spent by clients with a dollar in professional marketing services for qualified founders, the program seeks to dismantle financial barriers that have historically prevented access to high-level strategic marketing support. This initiative not only empowers underserved entrepreneurs but also extends its impact by contributing to pediatric cancer research and care at St. Jude Children's Research Hospital.

The Dollar4Dollar program is structured on a one-to-one match basis, offering up to $250,000 annually in matched service credits. Eligibility for the program requires founders to submit documentation proving limited financial resources, ensuring that the support reaches those who need it most. Selected businesses will receive customized strategy development, creative assets, and growth coaching, all tailored to their unique needs and challenges. With a commitment of up to $250,000 in matched service capacity through 2026, 6 Degrees Media aims to assist at least five founders in the program's first year, marking a significant step toward equitable access to marketing resources.

In addition to supporting small businesses, 6 Degrees Media has pledged a $5,000 direct cash donation from the program's first-year matched service capacity to Ryan Trahan's '50 States in 50 Days' fundraiser for St. Jude Children's Research Hospital. Trahan's campaign, which involves traveling across the U.S. to raise funds, has already amassed over $7 million in donations. This partnership highlights 6 Degrees Media's dedication to fostering economic growth within the small business sector while also contributing to vital healthcare initiatives for children with cancer.

The launch of the Dollar4Dollar Equity Access Program by 6 Degrees Media represents a dual commitment to economic empowerment and philanthropy. By addressing the financial hurdles faced by small business founders and supporting pediatric cancer research, the program sets a precedent for how businesses can play a pivotal role in driving social change and economic development.